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Cooperative Marketing

Learn about the benefits and challenges of working to combine resources and efforts to market as a group.

Cooperative Marketing: What does it take? Is it for you?
In the context of this fact sheet, we will be exploring “cooperative” as both a noun referring to a legal business structure and as an adjective to describe the agreement of people to cooperate with each other related to marketing efforts.
Collaborative Marketing: A Roadmap and Resource Guide for Farmers
A starting point and resource guide for small scale producers who are considering the formation of a marketing network. Presents alternative ways to market products.
Wisconsin Center for Cooperatives: New Generation Cooperatives
A starting point and resource guide for small scale producers who are considering the formation of a marketing network. Presents alternative ways to market products.
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